Brand Development, Brand Strategy, UVP (Unique Value Proposition), Content Strategy, Prada Phillip Koch Brand Development, Brand Strategy, UVP (Unique Value Proposition), Content Strategy, Prada Phillip Koch

What Is Prada’s Target Strategy? Reaching Millennials & Gen Z

Explore a deep dive into Prada’s brand strategy and marketing playbook for Millennials & Gen Z. Discover how limited-edition collabs, TikTok UGC challenges, and community loyalty programs fuel Prada’s digital growth and cultural relevance—insights every fashion, jewelry, and accessories brand needs.

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